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Social media has long been a great way to increase your profile and get recognised, but it has perhaps never been quite so essential as it is now. With the Coronavirus putting a halt on travel, preventing large events for the foreseeable future, and throwing a spanner in the works with just meeting face-to-face, job…
Here is my guide to keeping yourself safe from ‘flaming’, and trouble on social media.
How to find the time for social media One of the biggest questions I am asked is “how to find the time for social media?”. Indeed I recently spoke at the law society event on social media answering that very question. In The Go-To Expert book, we share many tips on how to use social…
I am often asked about how to effectively use social media, without it taking up too much time. After all, most lawyers, accountants and consultants have chargeable time targets to hit. These targets don’t reduce just because you decide to use social media within your business development mix. In this blog post, I will give…
In yesterday’s post we looked at a daily routine for you to use on LinkedIn. In this post we are still continuing our theme of how to save time with business development, and we are still looking at ways of doing this with social media. One of the biggest barriers I hear lawyers, accountants and…
With so many people working remotely right now, there has never been a more important time to have an online presence. Think about it, everyone is at home and searching online, so if you don’t have a presence, how will your prospects find you? We have always stressed how vitally important your online footprint is…
Holidays should be relaxing – a welcome break from your busy work schedule. And yet, many of us waste them worrying about deadlines, responding to emails and returning calls that could quite honestly wait. So, in a bid to help you break these bad habits, we’re going to teach you how to switch off from…
If you’re currently suffering from imposter syndrome, you’re not alone. Almost everyone experiences imposter syndrome at some point throughout their career. Yet whilst it’s nice to know you’re not the only one who feels inadequate, it doesn’t minimise the fear or anxiety you experience every time you enter the office. So how do you address…
Generating referrals is a powerful way to grow your client portfolio, but getting your network to send them your way can be challenging. In fact, one innocent mistake could be stopping your network from sending you referrals altogether. In this blog post, we’ll explore a scenario that illustrates the common mistakes people make when trying…
A key component of a partnership business case is the 12-month marketing and business development plan. This is where you set out exactly what you will do, in terms of marketing and business development, to achieve the promise of your partnership business case. Here’s what you should include in the 12-month marketing and business development…
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