How to create a sound bite that helps you easily win business
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How to create a sound bite that helps you easily win business

We are going to dig into Chapter 3 of my book The Go-To Expert: How to Grow Your Reputation, Differentiate Yourself From the Competition and Win New Business and explore in more depth the concept of a sound bite. On the surface of it, having a sound bite doesn’t sound that important if you work…

The Imposter Syndrome: What is it and how can you get over it?
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The Imposter Syndrome: What is it and how can you get over it?

I spoke at a round table event recently and the topic of The Imposter Syndrome came up. The Imposter Syndrome is a well-known phenomenon affecting people in professional services. It is the fear of being found out. I.e. you worry that a client will turn around to you and go (or something like this) You…

How to build a strong and positive relationship with your Sponsoring Partner
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How to build a strong and positive relationship with your Sponsoring Partner

Your Sponsoring Partner is the person who recommends you for partnership, he or she is a crucial member of your support team. If this relationship has broken down or is weak, your partnership ambitions may be effectively blocked at your firm. This is the most important person you need in your corner. Don’t have your…

The 5 essential parts to your Partnership Track Plan
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The 5 essential parts to your Partnership Track Plan

Your Partnership Track Plan is what will keep you literally ‘on track’ to achieve your goal of being voted into the partnership in your firm. Given the multiple demands on your time when you are on partnership track, particularly if you are on Partnership Track in a law firm, it can be so easy to…

4 great tips to create effective business development habits
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4 great tips to create effective business development habits

This post is taken from a transcript of one of my recent webinars on “how to win your first client…..and then your second and third”.   You can listen to the section of the recording and view the slides here Heather (HT): Be aware that what we’re suggesting you need to do to start winning your…

2 great ideas for referral sources that you can start to use today
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2 great ideas for referral sources that you can start to use today

This post is taken from a transcript of one of my recent webinars on “how to win your first client…..and then your second and third”. You can listen to the section of the recording and view the slides here Heather (HT) : existing clients liking what you do is the easiest way to win work. Then…

The number 1 myth you need to stop believing if you are going to regularly generate referrals
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The number 1 myth you need to stop believing if you are going to regularly generate referrals

This post is taken from a transcript of one of my recent webinars on “how to win your first client…..and then your second and third”.  If you’d like a bit of help to get referrals and win work for your firm this guide is for you! Get your hands on my free guide to getting…

Prepare successfully for your partner panel interview – 6 tried and tested tips
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Prepare successfully for your partner panel interview – 6 tried and tested tips

Partner Panel Interviews within many of the Big 4 firms start in the UK start in the summer months, and then continue on for potentially another 9 months. It’s a similar time scale for many Big 4 firms worldwide. I.e. each person on Partner Track will undertake multiple Partner Panel Interviews. Often over a period…

How to get promoted to manager ahead of your peers
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How to get promoted to manager ahead of your peers

Professional service firms, especially law firms, accountancy firms and the Big 4, are all very competitive places. After all, these firms hire very bright talented people. It is not a surprise that the people around you are very ambitious for their career. This ambition may or may not include helping you further your career. This…

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