• How to be on your A-game during your partnership panel interview

    How to be on your A-game during your partnership panel interview

    Most law firms, accountancy firms and consultancy firms will put their partner candidates through a gruelling series of interviews to assess whether they are mentally, personally and professionally committed to making partner. Being on your A-game during your partnership panel interview is an absolutely essential part of the partnership admissions process. Even if you look…

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  • 3 reasons why you are struggling to win bigger and better clients

    3 reasons why you are struggling to win bigger and better clients

    It seems that every accountant, lawyer or consultant I meet wants to win bigger clients but isn’t sure how to go about it. In this article, I explore why you are struggling to win bigger clients and how to make the changes you need to starting winning bigger and better clients. Not having a niche…

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  • Busy Season Marketing: How to keep on marketing when your case or client load is high

    Busy Season Marketing: How to keep on marketing when your case or client load is high

    Busy Season Marketing: Industries of all kinds deal with seasonality, and lawyers, accountants and consultants are not immune from busy season, or the need to maintain their marketing through busy season. In this post, Heather explains how to deal with business development when your case load is high or you are in your peak season. …

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  • 5 common mistakes Big 4 candidates make at the Partner Panel Interview stage

    5 common mistakes Big 4 candidates make at the Partner Panel Interview stage

    Making partner at a Big 4 firm is a massive achievement that is very difficult to secure for two reasons: the gruelling Partner Panel Interview and the mistakes that partner candidates make before and during the interview. The bad news is that the interview is unavoidable. The good news, however, is that the mistakes are….

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  • How to finally make business development a part of your daily routine

    How to finally make business development a part of your daily routine

    Do you work on business development every day? You’re missing a trick if not! The head of talent at a magic circle law firm stressed the importance of business development in choosing candidates for partner.  She said “if you want to make partner, you have to see business development as part of your day job….

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  • How does your role change as you move from manager to director in your firm?

    How does your role change as you move from manager to director in your firm?

    We are going to explore how your role will change as you move upwards through the career stages within your firm.In this blog post we will start with one of the hardest transitions, going from manager to director ( in a Big 4 firm, mid-tier or small firm). Or for the lawyers, whether BigLaw, Magic…

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  • 6 crucial choices you need to make to be successful with business development

    6 crucial choices you need to make to be successful with business development

    If you’re on your way to making partner, thinking about how to win your own clients is one of the main thoughts that is probably on your mind. But have you ever thought about some of the choices that you need to make that could help you with this? This article looks at 6 crucial…

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  • Why we need to banish old fashioned thinking and see that business development has changed over the last 10 years

    Why we need to banish old fashioned thinking and see that business development has changed over the last 10 years

    Business development, specifically winning business to grow a client portfolio, has changed hugely in the last 10 years. The established rainmakers in your firm, the older partners, will tell you that it hasn’t changed and that tried and tested methods are the way to go today, but they are wrong in thinking this way. The…

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  • 6 articles to help you through the partnership admissions process

    6 articles to help you through the partnership admissions process

    The partnership admissions process bring about a mixture of emotions. Even if you are successful, the excitement can be slowly worn down by the reality that is ahead of you.  To help you get through the partnership admissions process without tearing your hair out, I have compiled a list of all the blog posts that…

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