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Business Development Clinic: How do I help my partners embrace different ways of marketing?
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Business Development Clinic: How do I help my partners embrace different ways of marketing?

In this week’s business development clinic, Heather Townsend answers a knotty problem. How to change the way your practice markets itself? i.e. how to make your partners sit up and take notice of some of the newer and more effective marketing practices now available? This is not an unusual problem – and I see it…

Business Development Clinic: How can I make myself more memorable at networking events
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Business Development Clinic: How can I make myself more memorable at networking events

I often run workshops on ‘working the room’ and I am always being asked how to make myself more memorable at networking events. In this business development clinic post, I share 4 ways of helping you be more memorable when working the room. Help people remember your name When you introduce yourself, say your first…

7 mindset shifts you will need to make to be known as a rainmaker

This is taken from a transcription of our recent webinar “How to become a rainmaker when you are known as a great technician”. John Moss discussed the mindset shifts you will need to make to become known as a rainmaker. John Moss (JM): I’m always hesitant when we start to talk about this, I think…

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